The Whip Mix Blog

Dental Insights: 6 Emails Your Dental Lab or Office Should Be Sending

Communication is at the center of building relationships with prospects and customers. One of the most effective ways to...

Dental Insights: The 5 Rules of Negotiation

I recently sat in on a presentation given by Jack Kaine with a local group of entrepreneurs discussing “Mastering the Art of...

The Proof Is In The Numbers: ROI for the Modern Dental Lab

I recently went through a digital ROI exercise with a small, 1-person dental lab and was surprised to see how few units you...

What's Your Theme for 2016?

As the New Year begins, it's time to make those resolutions. If you are anything like me, you make your resolutions with the...

What Is Inbound Marketing and Why Dental Professionals Should Care

When I was studying for my undergraduate degree, my marketing classes were focused around the 4 P’s - Product, Place, Price,...

5 Reasons Your Dental Lab or Office Needs a Blog

Technology is having a profound impact on every aspect of our lives, including how we source and purchase new products or...

What's In A Name? Understanding Today's Dental Technician

Juliet: "What's in a name? That which we call a rose by any other name would smell as sweet."


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